Design of the Thinx Shopify platform
Created in 2024 at Domaine
“We redesigned the Thinx digital shopping experience by consolidating three websites into a single, unified Shopify platform.”
Roles
Design Director
Designer
Methods
High-fidelity mockups
Animated prototype
Design systems
Tools
Figma
Design Concepts
UI design
“
We developed a versatile library of global sections, enabling the Thinx team to effortlessly integrate content across all three sub-brands.”
Overview of all global sections (in Figma)
Desktop / Live Website
“Our work centered on optimizing the user experience, ensuring an intuitive and efficient flow from landing page to checkout.”
Mobile
“We created a streamlined bundle experience within the mini cart, enhancing user engagement while ensuring a simple and cost-effective implementation.”
“This Shopify migration helped Thinx achieve its business goals while enhancing the overall customer experience.”
